Early Stage Growth • Ballpoint

Early Stage Growth • Ballpoint

Growth Frameworks

Good growth strategist, bad growth strategist

Sophie Watson's avatar
Sophie Watson
Jun 23, 2026
∙ Paid

Hello, Josh is away this week so I’m filling in. I’m Sophie, Head of Growth Strategy here at Ballpoint. With three years experience of growing brands like Thriva, Mother Root, Tilly Sveaas, and Origin Coffee under our belts, we’ve reflected on what it takes to do this job exceptionally well.

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