The Mid-Year 2025 Trend Report
Cinema, phone theft, Waitrose, exits, typos, and am I missing something?
Happy Tuesday
As we tip into the second half of 2025, we reflect on what we’ve seen so far. This is from the lens of brands, marketing, advertising, technology, and culture.
It’s an interesting time. As my colleague Anna posted last week on her LI, the world at the moment seems to zig-zag from fears of impending war to incredulous purchasing recommendati…


