Creative testing
How we're approaching in August 2024
When I was head of growth at Thriva, I always had conversations amongst my network of ‘what’s working on Facebook?’ Or ‘how are you approaching horizontal scaling?’ ‘When was the last time you retrained your pixel?’1
When I was in-house I had a belief that there was a single truth that solved all the problems.
It was not long after starting Ballpoint that …
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