Early Stage Growth

Home
About
Ballpoint
Clickthrough rates
Danger.
 • 
Josh Lachkovic

August 2024

7 things I love about Facebook ads right now
We are solidly into the ecom summer slump.
 • 
Josh Lachkovic
Winedrops
The story of a post-covid pivot into one of the UK's secret success stories
 • 
Josh Lachkovic
Creative testing
How we're approaching in August 2024
 • 
Josh Lachkovic

July 2024

Smoke testing is the most customer centric thing you can do
On MasterClass' recent smoke test
 • 
Josh Lachkovic
“Brand marketing at Uber taught me how to rewire how I thought about measurement”
An interview with Sundar Swaminathan, Uber's former head of data science for brand.
 • 
Josh Lachkovic
Creative volume at different levels of spend
How many ads does a $250k/month client have?
 • 
Josh Lachkovic

June 2024

"We couldn't grow like that today"
Serial entrepreneur George Burgess talks success, pivoting, and knowing when to walk away
 • 
Josh Lachkovic

May 2024

Stop doing work for the sake of it
The liberating things about startup culture is *not* having to stuff because that's the way its been done before
 • 
Josh Lachkovic
2
How to measure retention marketing
And why using this method we learnt Facebook was under-attributing remarketing efforts
 • 
Josh Lachkovic

April 2024

Creative diversity
The biggest mistake most accounts have today.
 • 
Josh Lachkovic
Danny Martinez: what you can learn at eBay, Airbnb, and multiple startups
From investment banking to growth, and why a data guy loves talking to customers.
 • 
Josh Lachkovic
© 2024 Josh Lachkovic
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture