Early Stage Growth
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VISIONS Summit NYC 2025
Reflections from the Summit and my trip to NYC last week.
Jun 17
•
Josh Lachkovic
3
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VISIONS Summit NYC 2025
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Become Ballpoint's 2025 Growth Graduate
How to stand out from the other 400 applicants.
Jun 13
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Josh Lachkovic
1
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Become Ballpoint's 2025 Growth Graduate
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Forget CPA. CM3 is your north star
A guide to understanding the one metric that matters.
Jun 11
•
Josh Lachkovic
1
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Forget CPA. CM3 is your north star
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May 2025
CM3 is your conversion KPI
Running CRO tests? Forget CVR or CTR or CPA, here's your only metric of choice.
May 28
•
Josh Lachkovic
2
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CM3 is your conversion KPI
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Meta Ads setup at < £10k/m spend
A webinar invite
May 20
•
Josh Lachkovic
3
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Meta Ads setup at < £10k/m spend
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'10 years in corporate hindered my ability as a startup founder'
Interview with Ben Taylor, ex-founder and CEO of condoms and lube brand Roam.
May 14
•
Josh Lachkovic
2
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'10 years in corporate hindered my ability as a startup founder'
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Opportunity costs
How to not fail.
May 6
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Josh Lachkovic
1
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Opportunity costs
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April 2025
Test, don't debate
Lean into the likely outcome.
Apr 8
•
Josh Lachkovic
2
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Test, don't debate
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How to run growth meetings
10 Lessons from running 874 growth weeklies in 10 years
Apr 1
•
Josh Lachkovic
3
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How to run growth meetings
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March 2025
Your high repeat rate is bad
If you have high repeat revenue as a % it's probably a bad thing
Mar 18
•
Josh Lachkovic
3
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Your high repeat rate is bad
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The most important hiring characteristic for growth
"That's great as a soft skill, but what's th *real* thing?"
Mar 12
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Josh Lachkovic
1
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The most important hiring characteristic for growth
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Why you need creative diversity
Understanding ads and audiences
Mar 5
•
Josh Lachkovic
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Why you need creative diversity
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