Archive - Early Stage Growth

June 2025

5 Meta ads lies too many startups still believe

TL;DR Meta Ads has gone through two revolutions over the last five years: one with iOS14.5 and the other with AI.

Jun 24 •

VISIONS Summit NYC 2025

Reflections from the Summit and my trip to NYC last week.

Jun 17 •

Become Ballpoint's 2025 Growth Graduate

How to stand out from the other 400 applicants.

Jun 13 •

Forget CPA. CM3 is your north star

A guide to understanding the one metric that matters.

Jun 11 •

May 2025

April 2025

Test, don't debate

Lean into the likely outcome.

Apr 8 •

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